Rihanna. Puma. Rihanna and Puma together makes me scream with joy. Add some dope slides and you get the FENTYxPuma Jelly slides that were released last Thursday to the public. I am not gonna lie… I was geeked to be shooting the fentyxpuma jelly slides how I felt was right. Yeah- I was shooting the fentyxpuma jelly slides right when they were released!
Content creating is my new joy. It took a while for me to realize that is precisely what blogging has turned into. We get a product or an idea and we have create (typically) visual content from it. Most choose to wear the outfit, snap a few pics and keep it moving. I see more. I always see it as practice to not only up 10thLetterVisuals photography game up but also exercise my creativity. I try to run Comme Coco like a magazine. I am the editor in chief and creative director and assistant photo editor.
My process is pretty simple. I have gathered loads and loads of inspiration albums on my iphone and computer. I keep them all in categories. When I receive a new product or I have a outfit I styled to shoot, I look through my inspiration and run with it. Jermaine and I get together and discuss locations. He is the location scouter for Comme Coco and ALWAYS comes through with the dopest of spots. He knows what I like and never disappoints. It also helps that is always driving around- between daddy chauffering and just errands, he just rides around. After we find a location we go there and do our best to create magic. I tailor my poses for the area. Lately I like grit. Give me all the grit because frankly I have not been in a sing songy happy mood.
For this campaign I received the slides around 5pm and I had a 10pm instagram posting deadline. I already knew I wanted to shoot somewhere with tons of graffiti and I also wanted a laundromat scene. So J got me the graffiti area that I wanted and trusty google maps got me a nearby laundromat.
If you are planning on purchasing these FENTYxPuma jelly slides and want a reference, I am typically a size 8. I have very wide, flat feet and in the slides I am wearing a 7.5 and they are comfy enough.
You nailed it though as always! Proud of you my love.
YESSSS to these locations and yes to you having a purpose partner who is willing to help you take your work to the next level!!
love the Laundry set up! Those are the sort of shoes that i would wear on laundry day, while still maintaining my cuteness.
LOOOOOOOOVE and I love how you took us through the creative process. This shoot came out great!
You did an awesome job on these! I love the laundry mat photos – very authentic.